Swiss tech company powers Asia’s first B2B-platform for the IT Industry


Last autumn Balluun announced the opening of a subsidiary in Hong Kong. Now the Swiss company provided the technology for ITB2B.Asia, Asia’s first end-to-end digital marketplace for technology vendors and business partners for the IT Industry, operated by Hong Kong-based Appsicon.


The Balluun365 patented technologyis an integrated social e-commerce solution for launching industry-specific marketplaces to connect buyers, suppliers and products; develop and expand businesses, or buy and sell products online 24 hours a day all year round. Leveraging social commerce technology, ITB2B.Asia matches the leading technology companies in the world with local business partners in the APAC region. First in its industry, Appsicon builds an ecosystem to facilitate business-to-business interaction. On one single platform: matching, building partnerships, engaging partners and e-commerce.

Michael Chan, Managing Director of Appsicon states: “With ITB2B.Asia we have just launched the first end-to-end digital marketplace for technology vendors and business partners in Asia, creating a new platform in the information technology market. This business platform is the best answer to the needs of our industry: the amount of new technologies and the dedicated solution providers are increasing rapidly at present. Our digital B2B platform helps technology companies in the area of Artificial Intelligence, Big Data, Internet-of-Things, Cloud Service, DevOps, and Security to quickly connect to the right business partners for expansion in the APAC region. Thanks to Balluun we are now able to promote and ensure efficient and effective IT B2B activities in the region 24/7.”

Balluun CEO Roland Kümin adds: "Appsicon has further strengthened its position in the market, expanding its business model by also taking it to a specialized digital marketplace. Our Balluun teams of engineers, product developers, domain managers, marketing and customer success services have been working together to ensure this successful launch.”

(Press release - SK)