With a team of seven people, MIRAI is working on making the vision of producing cultivated meat, real meat grown from animal stem cells, a reality. The one year old company, which held a very well received tasting event last summer, is now accelerating product development of their slaughter-free meat and works on transforming their prototype into a commercial product.
The company is focused not only on bringing cellular agriculture products to the market as quickly and safely as possible, but also on providing better value for their customers through a number of innovative technologies designed to offer superior health benefits in comparison to traditional meat products.
MIRAI is the only cultivated meat player in Switzerland and one of the very few ones globally that do not genetically manipulate their cells but keeps the cells as they naturally occur in the animal.
“We are proud to have such a strong and diverse pool of investors aboard for this journey” says Christoph Mayr, MIRAI co-founder and CEO. “Paulig Group, with their extensive experience in the food industry, is an ideal partner for product development and distribution. Team Europe has a super strong track record in building and supporting global players. Like us, they have a very commercially driven mindset and want to reach customers as soon as possible”, he adds. In total, 7 investors participated, ranging from family offices, mission aligned individuals, to biotech and high tech VC funds.
“MIRAI FOODS is a second-generation player in this field and they have been extremely fast”, says Marika King, Head of Paulig’s venture arm PINC. “It only took them six months to develop the first prototype and we are very excited to be part of this team’s journey.”
(Press release / SK)
Picture: Mirai Foods CEO Christoph Mayr