Fair Voyage to accelerate its sustainable travel platform


The Zurich based startup Fair Voyage dedicated to making sustainable travel easy has become a limited company (AG). In line with new changes, the startup has welcomed new investors and a new board member as it prepares for accelerated growth.


Founded in 2017, Fair Voyage is a purpose-driven social enterprise with the mission to make sustainable travel easyby connecting global travellers with verified responsible local companies. In September 2019, the startup launched its multi-day tour booking platform to enable travellers to compare, customise and book fair trips directly with local destination experts. Initially, the company focused on the Mount Kilimanjaro region in East Africa and today, it offers various activities in more than nine destinations.

While the startup thrives, new changes have occurred; the company converted its legal entity from a limited liability company (“Gesellschaft mit beschränkter Haftung” or “GmbH”) to a limited company (“Aktiengesellschaft” or “AG”). Furthermore, the startup has built a circle of investors to strengthen its capital base and governance. The investors include Ralph Schwaninger, the senior software engineer at GetYourGuide who joined Fair Voyage's advisory board in 2019, and Punleuk Kam, founder of the value-based advisory firm Black & Silver. Punleuk Kam is also joining the company’s Board of Directors to contribute his expertise and global network to the startup’s accelerated growth.

“I am impressed with the platform that Fair Voyage has been able to build in a very short time.  Alex and her team have shown strong execution over the past year, and I believe that they will realize their impact mission”, said Schwaninger.

Good Travel Alliance launched
To implement its sustainability mission, Fair Voyage collaborates with leading sustainable travel audit and training organizations who conduct independent on-site checks. Together with its partners, the startup supports responsible local tourism entrepreneurs as sustainability changemakers in their destinations. Last week, Fair Voyage also announced the launch of the Good Travel Alliance to make sustainable travel easy for consumers, in partnership with Green Destinations, organizer of the annual Sustainable Top 100 Destination Awards, and bookdifferent.com, the leading platform for sustainable accommodations.

“With our proprietary technology platform and strong global partnerships, we have built an exceptional foundation to scale our impact globally this year. By strengthening our capital base and governance, we are now 100% ready to execute. I’m extremely grateful for all the support we have been receiving from our first investors and excited that Punleuk is joining our Board. Fair Voyage will benefit greatly from his tremendous marketing expertise and global network to help accelerate our growth”, says  Alexandra Pastollnigg, Founder of Fair Voyage.

(Press release)